Perodua on track for record sales in 2025 with over 359k units – second biggest carmaker in ASEAN

Perodua on track for record sales in 2025 with over 359k units – second biggest carmaker in ASEAN

Perodua has been very quiet this year, till now. The Malaysian market leader finally ‘gave birth’ to the QV-E after two years of labour, developing Malaysia’s first homegrown EV with an incredibly short lead time. Busy it may have been, but the company’s bread and butter – topping the sales charts and posting year after year of records – still jalan as usual.

At the QV-E’s launch event this morning, Perodua president and CEO Datuk Seri Zainal Abidin Ahmad declared that with one month to go, the company is on track to breach the 359,000 units sales mark this year. Should things happen as predicted, it will be a new sales record for Perodua, which delivered 358,102 units in 2024, the current record.

Which carmaker is the biggest in ASEAN by sales? Toyota would be everyone’s answer, and they would be spot on. Second? I’d wager that most will guess Honda, but that No.2 spot was owned by Perodua last year. It’s remarkable, given that P2 only sells cars in Malaysia with negligible exports to Indonesia. Zainal said that should sales reach 359k come December 31, Perodua is expected to maintain its ASEAN No.2 spot.

Perodua on track for record sales in 2025 with over 359k units – second biggest carmaker in ASEAN

To recap, Perodua’s record 358,102 units in 2024 was an 8.4% increase over 2023’s 330,325 units, which was the previous all-time high. The record before that? 2022, of course. Last year, P2’s market share was 44% – it has been above 40% for some time now, but is the needle inching towards half? We’ll see.

If No.1 in Malaysia and a podium spot in ASEAN rings a bell, it’s Proton’s mission. After partnering with Geely, the Tanjong Malim carmaker declared that it aims to be Malaysia’s market leader (which means unseating Perodua) and a top-three carmaker in ASEAN by 2027, a goal it reaffirmed in 2023.

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Danny Tan

Danny Tan loves driving as much as he loves a certain herbal meat soup, and sweet engine music as much as drum beats. He has been in the auto industry since 2006, previously filling the pages of two motoring magazines before joining this website. Enjoys detailing the experience more than the technical details.

 

Comments

  • Dong gor on Dec 01, 2025 at 4:23 pm

    Well, things will not be so rosy after the launch of 80k tiny EV without battery.

    Thumb up 31 Thumb down 8
    • L for dong on Dec 01, 2025 at 6:59 pm

      What is your definition of tiny tho? I have a chance to be in one. I am 175cm tall and I can sit comfortably with decent head and legroom except the almost non existent thigh support

      Thumb up 7 Thumb down 8
    • That Guy on Dec 02, 2025 at 10:36 am

      To your logic, because P2 released the QV-E, customers are suddenly going to stop buying the core products of the company? Namely the Bezza and Axia models?

      Talk about reaching…

      Thumb up 3 Thumb down 0
      • thatguy brain use on Dec 03, 2025 at 4:25 pm

        800 million wasted on R&D without being able to recoup that investment on sales, big hit to perodua profitability

        Thumb up 0 Thumb down 1
  • This EV will definitely need government protection from China brands and if they do kiss goodbye to affordable China EV . Except for Proton emas

    Thumb up 13 Thumb down 1
    • Qimmi on Dec 01, 2025 at 6:54 pm

      Now it makes Toyota Corolla Cross and HR-V is too dull and boring,
      Even though QV-E not as value for money as EMas7, Chery Omoda E5, etc. It’s punch above cars like Mercedes Benz A200, with Torsion Beam, accelerate slower too.

      Thumb up 5 Thumb down 5
      • kuda kepang on Dec 02, 2025 at 9:24 am

        this QV-E also uses torsion beam lah. please dont compare to Mercedes A200. That car interior is far better than this QV-E which is poor lego quality

        Thumb up 4 Thumb down 1
      • That Guy on Dec 02, 2025 at 10:45 am

        To be fair, its only RM4k (if pay cash + 9 years of the battery lease) more than the low spec eMas7, and RM10k cheaper than the high spec.

        And because battery lease, say that in say 5 years (again fully paid upfront) you wanna sell, it becomes RM8k cheaper than the eMas 7 completely. I really hope more company’s can offer this lease option, really can drive down the prices of the EV because overall for part of the car’s price you only pay for how long you use. Along with guaranteeing a fresh battery always.

        Thumb up 5 Thumb down 0
  • Jom Global on Dec 01, 2025 at 5:40 pm

    Perodua and Proton now make quality and more comfortable and powerful Cars and Rakyat cars too.

    Thumb up 9 Thumb down 12
  • Curious on Dec 01, 2025 at 8:43 pm

    Looking fwd for the Nexis launch. Hopefully it will not become non Exist. Wit the launching of the new Saga, very soon they will catch up with the sales. The newly launched EV, the price in not favourable at all.

    Thumb up 6 Thumb down 1
    • Paul Chan on Dec 02, 2025 at 9:25 am

      Nexis should be a rebadge of the Yaris Cross. It should sell very very well here (if priced non-greedily)

      Thumb up 6 Thumb down 0
    • newme on Dec 02, 2025 at 9:45 am

      There won’t be any Nexis, forever. Don’t trust everything you read on the internet.

      Thumb up 1 Thumb down 2
    • That Guy on Dec 02, 2025 at 10:40 am

      Which is why I believe that the Nexis launch is more than assured.

      P2 priced this out of its core consumers because it has an offering that is for the B40 market, likely the Nexis which will slot into the RM60k-RM70k market. Also why the hybrid variant is left to Toyota, because they know it’ll scare people off when they can’t price that below RM100k.

      Thumb up 1 Thumb down 0
    • It’s not Nexis,they will call it Traz. Suppose to be launch this month,but seems like they will forward it to January2026

      Thumb up 2 Thumb down 0
  • yusrykru on Dec 01, 2025 at 10:11 pm

    track record sales yes

    most EV sold MoM and YoY not so much, welcome perodua to the EV list, where ure either bottom or at best somewhere in the bottom half, eMas 7 onslaught in EV section continues

    Thumb up 5 Thumb down 0
  • Eco idler downfall on Dec 01, 2025 at 11:30 pm

    The qve invested rm800m r&d, if can’t even sell out 1000unit perodua will be in big trouble.
    The new saga will soon eat up the sales of bezza axia myvi, Perodua will be having very difficult year in 2026.

    Thumb up 2 Thumb down 2
  • pqrst on Dec 02, 2025 at 7:04 am

    Both Emas 5 and QV-E need to have their own petrol / hybrid variant, then they will sell like hot cakes.

    Thumb up 1 Thumb down 0
  • Ruslan Bahari on Dec 02, 2025 at 7:05 am

    Was quite looking forward to this. Especially it being home grown, at least a huge majority of it.

    Aesthetics of the design is really good. This is a modern 21st century EV, and kudos. The interior looks bold too, in the sense that it isn’t too out there and yet it does the job right.

    The battery lease is a let down. At 2.5% over 9 years, that’s about 130k without charging costs. This could be a DOA for P2. Nobody out there takes this route, so that means the market has a gazillion options to choose from.

    For loyalists only.

    Thumb up 1 Thumb down 0
  • newme on Dec 02, 2025 at 8:52 am

    The new P2 EV is going to affect sales of their other models. People will start questioning the basic logic of their management.

    Thumb up 2 Thumb down 0
  • agogo on Dec 02, 2025 at 10:23 am

    DOA….

    Thumb up 0 Thumb down 1
  • 4GR-FSE on Dec 02, 2025 at 1:00 pm

    No surprise, Toyota (Toyota + Daihatsu + Perodua + Lexus) has the full eco-system in Southeast Asia. More than a million of Toyota engine annually.

    Thumb up 3 Thumb down 0
 

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