Selamat pagi from the Gaikindo Indonesia International Auto Show (GIIAS) 2026. We’re starting our coverage with something interesting for Malaysians, and this familiar sight is none other than our Proton X50. Here, it’s called the Geely Coolray, but the Geely-badged X50 is a CBU import from Malaysia, manufactured by Proton.
It’s more interesting than that though, because the Indonesian-spec Geely Coolray is a curious mix and match of the pre-facelift X50 (but not exactly, we’ll explain later) and the latest X50 facelift that was launched in July 2025.
Immediately apparent is the pre-facelift Proton X50 look, which has a more conventional face than the wide-mouthed look of the 2025 facelift. Some prefer this old look, how about you?
Look closer and you’ll see the fiercer X-style bumpers of the 2021 Geely Binyue facelift, which the X50 never received as it was deemed too aggressive for the X50 RC update we received in mid 2024. The grille has vertical lines, though.
At the back, the pre-facelift X50 look we’re familiar with is paired with the more aggressive rear diffuser from the 2021 Geely Binyue facelift, although the exhaust cutouts are blanked out – no quad tips here.
Other things we noted on the exterior are the 18-inch wheels from the X50 facelift (in full gloss black instead of two-tone), Giti tyres (the X50 FL was launched with Continental UC6 tyres, but a future switch to Giti is likely), the prominent Batmobile-style rear spoiler that Proton finally included in the X50 facelift, black stickers on the B-pillars (instead of gloss trim) and a Proton VIN sticker.
The hero colour for the ID-spec Coolray looks like Proton’s Teal Bayou Green, too, but the windows have Geely logos instead of Proton’s tiger.
Open the doors and you’ll find the all-new interior of the X50 facelift. The black and red cabin looks typically modern China, but Proton said that it was designed in-house. Highlights include a 14.6-inch infotainment touchscreen sitting above a bridge-style centre console, 8.88-inch digital instrument display and the ‘loop’ ambient light motif on the dash.
The equipment list includes a six-way power-adjustable driver’s seat, a panoramic sunroof, a Qi wireless charger, a 360-degree camera setup with a transparency function, Apple CarPlay/Android Auto, autonomous emergency braking and adaptive cruise control – all these features are already offered on the X50.
Also from the X50 facelift is the powertrain, which combines a 1.5-litre turbo four-cylinder with 174 PS (detuned from 181 PS for fuel reasons) and 290 Nm of torque. The BHE15-EFZ engine is paired with a seven-speed wet dual-clutch transmission and drive goes to the front wheels. Geely claims a 0-100 km/h time of 7.6 seconds, top speed of 200 km/h and combined fuel consumption of 6.5 litres per 100 km.
Indonesia’s Geely Coolray made its debut at the Mandalika International Circuit in Lombok earlier this month, but the car is being launched here at GIIAS with a price reveal – the Standard goes for Rp 333 juta while the Flagship retails for Rp 377 juta. That’s equivalent to RM75,278 and RM85,226 respectively.
The factory warranty is six years or 150,000 km, and Indonesian buyers get four years or 50,000 km free service, plus three years of emergency roadside assistance.
How does the price compare with established rivals like the Honda HR-V, Mistubishi Xforce and Hyundai Creta in Indonesia? The non-hybrid HR-V, which has a 1.5L NA engine (it’s either NA or hybrid here, no turbo), is priced around Rp 400 juta, while the Xforce (also with a 1.5L NA CVT powertrain) is from around Rp 380 juta to Rp 430 juta.
The Creta N Line is the only variant of the heavily facelifted Korean SUV to come with a turbo engine (1.5T, 160 PS, 253 Nm), but that one has an RRP of Rp 521 juta. Compatriot Chery Omoda 5 GT has a price tag of Rp 459 juta to Rp 499 juta, so the Coolray not only has a power advantage over its rivals (except for the Chery, which has a 1.6T with 197 PS/290 Nm in Indonesia), the Geely undercuts all of them in price too. Amazing for an imported model.
By the way, the Proton X50 is priced from RM89,800 to RM113,300 in Malaysia, which is a fair bit more. That might already include royalty fees to Geely, which the Coolray is exempted from. Also, Geely is a challenger brand in Indonesia up against established brands and compatriots who entered the market earlier – aggressive pricing is needed.
The Coolray is Geely Auto Indonesia’s first ICE model after entering the republic with EVs like the EX5 and EX2, which we know as the Proton eMas 7 and eMas 5. Will the upcoming Saga Cross wear a Geely badge and follow suit?
GALLERY: Geely Coolray at GIIAS 2026
GALLERY: Geely Coolray official images, Indonesia spec
Why does this look so much better?
Our current X50 looks too sporty/childish
And true also to what Bobo says – why is this car here, cost more than 85k?
Not a national car also sell cheaper than our national car X50 here. Dahlah rebadge Geely, mahal pulak tu.
Kesian kena scam di siang hari.
geely cheaper abroad than on home ground
I thought they only send scammers world wide…but now they are sending cytro to scam South East Asian mind in buying their tak laku garbage copy cat cars…helping their country to dump their cars here.
They have a green IHU screen to match the car color?..lol
Miti thank you
Is the car subjected to import tax? I believe it is not, as per asean free trade agreement, right?
And all cars produced in Malaysia would have chassis or VIN start with PL, PM, PN, latest are PP and PR.
For VW and Merc CBU German, it would be W and for Japanese cars it would be J. Even without the name Perusahaan Otomobil on the plate, we would easily figure out the car’s origin.
Indonesia.made cars would have either MH or MK identification
Why x50 cheaper by 15k in Indonesia?This shows how the unacceptable car taxes n obscene profits P1makes.Time to stop impulsive buying of new Protons at such high prices .The Indons r getting a better deal.
I think it’s due to the competition (both direct and indirect), as this car sits in a class where most automakers also enter the same class, like Yaris Cross, HR-V, Omoda 5/C5, Xforce, Kicks, CX-3, Alvez, Creta, Seltos, Grand Vitara, and Jaecoo J5 EV, not to mention larger cars like Wuling Almaz, CX-30, and the recent launched Changan Nevo QO5 EV also indirectly competes with this Geely due to little prices difference or some kind of another. So Geely in order to be competitive must prices the car competitively since this is their 1st ICE car sold in Indonesia, hence maybe the 15k prices difference. If not, people night just buy another competitor, which is something Geely doesn’t want to.