Sawadeekap. Despite it being a national holiday today, we’re reporting live from the 2026 Bangkok International Motor Show (BIMS), and though the slew of show reports will come about in due course, we’re rolling off our coverage from the Impact Muang Thong Thani with the Toyota Land Cruiser FJ.
Revealed last October, the smallest Land Cruiser will go on sale in Thailand at the end of this month. Despite the assortment of differently presented examples at the show, the FJ will only be available in a single grade form, as a 4WD 2.7, priced from 1.269 million Baht (RM152,000). As previously reported, the five-seat FJ, the initials of which stand for ‘Freedom & Joy’, will be assembled in Thailand, with exports to Japan set to begin sometime in the middle of this year.
Underpinned by an IMV0 body-on-frame platform (and taxed accordingly as a truck-based SUV for the Thai market), the FJ measures in at 4,610 mm long, 1,855 mm wide and 1,890 mm tall, with a 2,580 mm-long wheelbase, which makes it longer (+150 mm), wider (+30 mm) and taller (+270 mm), but with a 60 mm shorter wheelbase, than the Corolla Cross.
Of course, it looks infinitely more rugged than the CC, with elements of its blocky shape paying a homage of sorts to the FJ Cruiser. Design highlights include a front end with a Toyota script on the grille and C-shaped daytime running lights (with optional round-shaped retro lights).
Meanwhile, the side features a stepped window line and a prominent C-shaped C-pillar, with an octagonal side-opening tailgate – that houses a spare tyre – rounding off things at the back. There’s plenty of black plastic, composed through the bumpers and a liberal amount of body cladding.
Inside, you’ll find a dashboard that follows the design theme from the Hilux Champ, with cues from the Land Cruiser 250 to be found as well. Key bits include an angular three-spoke steering wheel, a seven-inch colour instrument panel displat and 12.3-inch centre touchscreen, a six-speaker audio system, two-zone automatic air-conditioning (with a PM2.5 filter system) and Apple CarPlay/Android Auto connectivity.
Also to be found is black synthetic leather upholstery, an eight-way powered driver’s seat (four-way manual for front passenger) and three Type-C USB connection ports. At the back, the boot features US Army-style MOLLE (Modular Lightweight Load-carrying Equipment) panels for attaching outdoor equipment, handy for camping.
As it is for Japan, the single powertrain option for the FJ in Thailand is the 2TR-FE 2.7-litre naturally aspirated four-cylinder engine. Familiar from the Fortuner, outputs from the unit are identical, with 166 PS (164 hp) at 5,200 rpm and 245 Nm at 4,000 rpm, and the mill is paired with a six-speed conventional automatic transmission with sequential shift.
The FJ features a part-time four-wheel-drive system with low range and a user-selectable knob lifted from the Hilux, and the mechanicals aren’t just for show, with the automaker saying that extensive off-road testing has been done with the car to ensure its performance and durability. The FJ does feature increased body rigidity and additional underfloor bracing to improve handling, which is keeping in line with buyers’ expectations – and brief – for an offering in this segment.
Its IMV underpinnings and production in Thailand makes the Land Cruiser FJ a possibility for the Malaysian market, and its pricing in the Kingdom indicates it would be viable enough to be sold here, especially appealing to those who like the idea of a rugged-looking, urban lifestyle vehicle. What do you think?
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fyi Fortuner 2.4S Baht1,239,000 = RM195,880.00 by UMW
BRING THEM IN TO MALAYSIA.
And? your poor ass cant even afford it.
say taknak to expensive 2.7 roadtax. jetour 2.0 makes more financial sense.
Each everyone have individual taste. Actually, many people wants FJ Cruiser cause easy to drive/use and reliable not only many wants T2 is more rugged and power but both have better safety
Apa benda la samakan jetour t2 dengan land cruiser fj.4wd awd pun taktau beza.
commie bashers really are dodo
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his 2.0T, is hooked up to AWD and a seven-speed wet dual-clutch automatic transmission
Nice
Buy this petrol, not only durability but also have lifetime supply of budi95 cheapest petrol too
u forgot road tax is expensive so that already wipes out your savings from budi95 chpeast petrol in world thanks to madani and dsai.
Yet many arent concern about roadtax even using 2.7 petrol, but concerning is based on fuel prices currently.
2.7L, 11s acceleration, 1960mm height.
Taller for Bigger, and Faster with 2.7L.
For this vehicle size yes, but for my prado and the Fortuner No, it’s anemic, underpowered and sips fuel like an elephant.
11s seconds , this FJ will get smoked by a myvi
Mantap
a cheaper FJ now LC FJ without 4.0L, if existed in 2015—comparable to the Toyota Fortuner of that time, but with an added 12.3-inch touchscreen.
Target buyers seeking a ‘proven and trusted’ vehicle might look at the used car market instead of buying this new.
However, this model could raise Residual Value (RV) within the ecosystem, whereas many may have avoided used Fortuners due to high fuel consumption and road tax.
This strategy may maximize the production lifespan of the IMV-0 platform before Toyota transitions entirely to TNGA, similar to the Tacoma and Zenix.
As soon as UMW touches it, it’ll be a “premium” product and the Jetour T2 will outsell it by far.
yea yea.. Jetour 10 years warranty… as if the brand still exist till then… LMAO.. comparing CHINA entry level cheap junk with Legendary top 3 most reliable car brand
Keep dreaming. This thing will last literally forever while you pseudo-french named wumao crapmobile will be scapped for pennies to the recycled newspaper uncle.
Not really. Both FJ Cruiser and T2 have advantages as FJ Cruiser is easy to drive/use and reliable while T2 is more rugged and power but both have better safety
and they remove all the niceties that comes with the car too
Fortuner here is ard RM 200k, a guide that FJ will never be cheap here.
No CVT means build to last for very long time .
Very nice!.. btw what happened to Toyota IMV 0 ? the versatile flatbed truck ? that will make coach builder or cabin builder very happy to have this versatile platform. our local guys can build creative bodies for example RV or for specific commercials such as food trucks… any news ?
is this the Toyota’s answer to iCaur V23, Jetour T2 ?
how about the rest, I hear there will be 700 series monster, GWM Tank 700, Jetour G700 and even the Geely Zhanjian 700 or Battleship 700.
No, it’s Toyota’s Jimny competitor. They aren’t even looking at your iCaur, GMW or whatever pseudo-french named thing.
I feel that I will buy this one day, mayb a recond from Japan. I truely feel so…
RM152k in Thailand
RM125k in Japan
RM105k in China
RM259k in Malaysia
Buy China jeep je la. Can buy 2 and still have leftover for an ev
Cantik
Inside is very beautiful
its now even crazier to buy the RM200k suzuki jimny 5-door
Toyota MY should sell it around the Thailand’s price and it will sell as long as the petrol price doesn’t hit the roof and the war doesn’t drag on.
This car will last you at least 2-3 decades easily without much headache to maintain it. High roadtax price? Take RN1,300 per year and divided into 12-months, it’s about RM100 per month, still manageable as the petrol consumption of this FJ Cruiser is not very high for this type of vehicle around 10L per 100km. Don’t take China junk like T2, it may not even last you more than 7 years. Cheap but you lose huge RV, get plenty of stress for maintaining the car later on.
This shall go head to head against Suzuki Jimny.